About us
Hi, we're Craig & Will.
No office. No creative director. No "process deck." We've spent years inside small businesses — wearing every hat, watching marketing get cut first when cash runs tight, and learning what a website actually has to do to earn its keep.
Craig
Started in agriculture operations — line level to management — while building software on the side. Eventually the two collided: I started building systems and websites for the company, then expanded on my own.
I focus on websites because I see the same problem everywhere — a great business hiding behind a site from 2012 nobody on staff has time to fix. Fixable, and I love tackling it.
Will
Entrepreneur from the start, most recently managing partner at Easy Valley Farm in Quincy, WA — 40 acres of fruit trees, selling fruit and honey to WA retailers and restaurants.
I kept running into great operators with strong work ethic whose websites were letting them down. I started learning to code and rebuilding ours, then neighbors'. Craig and I have been friends nearly two decades and we see the problem the same way.
The short version
Why we built Front Porch.
We started by fixing our friends' websites because they asked. Same story every time — a real shop doing real work, with an online storefront built by someone's nephew in 2012 and nobody has had time to touch it since.
Each fix made a real difference. More calls. More bookings. More people walking in already trusting the place. A website is the first handshake — and most small businesses have been giving customers a limp one.
So we started Front Porch. Flat prices. Two-week builds. Two actual humans answering your texts. No project manager. No retainer. No contract that needs a lawyer.
Your shop is solid. Your site should be too.
Still reading? Let's talk.
Text Craig. We reply same day, usually within the hour.